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How to Search Low Competition Keywords for Blogs

July 5, 2025
How to Search Low Competition Keywords for Blogs

Let’s be honest: most of us aren’t running billion-dollar media empires (unless you are, in which case, congrats — now go buy yourself another yacht). For the rest of us mere mortals, ranking for “best laptop” or “insurance” is about as likely as finishing your inbox before lunch. That’s why learning how to search low competition keywords for blogs is the secret sauce for small businesses, agencies, and anyone who doesn’t have a team of 50 SEOs and a Google-sized budget.

Why Low Competition Keywords Matter (and Why We Love Them)

Low competition keywords are the unsung heroes of the SEO world. They’re the long-tail, highly specific search terms that big brands ignore — leaving the door wide open for the rest of us. According to Surfer SEO, keywords with a difficulty score under 30 are prime real estate for smaller sites. And if you’re using tools like Semrush, filtering for a KD (keyword difficulty) of 14% or lower puts you in “very easy to rank” territory.

The best part? Targeting a handful of these keywords can add up to serious organic traffic. You don’t need to win the lottery; you just need to find a few winning tickets.

How to Search Low Competition Keywords for Blogs (Without Losing Your Mind)

1. Use Keyword Research Tools (Let the Robots Work for You)

Let’s face it: manually sifting through keywords is about as fun as a Monday morning meeting. That’s where keyword research tools come in. Platforms like Semrush, Surfer SEO, and KeySearch let you input a seed keyword and filter results by difficulty and search volume. You’ll get thousands of suggestions — some so obscure, you’ll wonder if anyone’s ever searched for them (spoiler: they have).

Pro tip: Look for keywords with a KD under 30 and a modest search volume. It’s not glamorous, but it works.

2. Analyze SERP Features (Because Google Loves Surprises)

Ever notice those “People Also Ask” boxes, featured snippets, or instant answers on Google? They’re not just there to distract you from your original search — they’re goldmines for keyword research. By studying these SERP features, you can spot gaps and discover what users really want to know.

Example: If you see a lot of questions popping up, consider creating FAQ-style content. (You’re welcome.)

3. Target Emerging and Trending Topics (First Dibs, Anyone?)

Jumping on new or trending topics is like getting to the buffet before the crowd. Use Google Trends, industry news, or even TikTok’s “Others Searched For” tab to find fresh, low competition keywords. Early movers often enjoy less competition and more visibility.

4. Explore Forums, Social Media, and Niche Communities

Reddit, Quora, and niche Facebook groups are full of real people asking real questions — many of which aren’t covered by big brands. These platforms are treasure troves for discovering what your audience is searching for (and what your competitors are missing).

5. Research Organic Competitors (A Little Light Spying Never Hurt)

Plug your competitors’ URLs into your favorite keyword tool and see what they’re ranking for. If you spot keywords they rank for but don’t actively target, you’ve found a low competition opportunity. It’s like finding money in your winter coat.

How to Rank Low Competition Keywords (Without Keyword Stuffing)

So you’ve found your keywords — now what? Here’s how to actually rank for them (without resorting to desperate measures):

  • Prioritize Relevance: Make sure your keywords actually match your business and audience. No one wants to read about “cat sweaters” on a plumbing blog.
  • Create High-Quality, In-Depth Content: Even for low competition keywords, Google rewards content that’s thorough and genuinely helpful.
  • Optimize for Search Intent: If people are searching for “how to unclog a drain,” don’t give them a history of plumbing. Give them step-by-step instructions.
  • Leverage Internal Linking: Connect related articles on your site to boost authority for your target keywords.
  • Monitor and Adjust: Track your keyword performance and tweak your strategy as needed. SEO is a marathon, not a sprint (unfortunately).

The AI Advantage: How We Automate the Boring Stuff

Here at bloggingmachine.io, we get it — manual keyword research is about as exciting as watching paint dry. That’s why our AI agent automates the entire process, from keyword discovery to content creation. Our platform analyzes vast datasets, predicts trends, and uncovers low competition keywords you might never find on your own.

What does this mean for you? More time to focus on your business, less time staring at spreadsheets. Our AI doesn’t just find keywords — it writes SEO-optimized articles, handles topic research, and keeps your blog humming along while you enjoy your coffee break.

Expert Insights (Because We Asked the Pros)

“Including low-competition keywords in your SEO plan is a highly effective way to stand out in your industry and make sure your content attracts the right audience. This is particularly beneficial if your website is small or new.” — Jordan Thomas, SEO Expert
“You can target several low competition keywords to generate meaningful traffic.” — Surfer SEO

Recent Trends: The Rise of AI and Social Search

AI-driven keyword research is changing the game for SMBs and agencies. With platforms like ours, you can automate the grunt work and focus on strategy. Meanwhile, social platforms like TikTok and Reddit are becoming unexpected sources for keyword inspiration — so don’t be afraid to think outside the Google box.

For more on the latest in SEO and keyword research, check out these resources:

FAQ: How to Search Low Competition Keywords for Blogs

Q: What exactly is a low competition keyword? A: It’s a search term with relatively few websites targeting it, making it easier for smaller sites to rank higher in search results.

Q: How do I know if a keyword is low competition? A: Use tools like Semrush or Surfer SEO to check the keyword difficulty score. Anything under 30 is generally considered low competition.

Q: Should I only target low competition keywords? A: Not necessarily. They’re a great way to build traffic and authority, but mixing in some higher-volume keywords can help you grow over time.

Q: Can AI really help with keyword research? A: Absolutely. AI tools like ours at bloggingmachine.io automate the process, uncover hidden opportunities, and save you hours of manual work.

Q: How often should I update my keyword strategy? A: Regularly! SEO is always evolving, so revisit your strategy every few months to stay ahead.

Conclusion: Ready to Let AI Handle Your Blog?

Finding and ranking low competition keywords doesn’t have to be a full-time job (unless you really, really love spreadsheets). With the right tools — and a little help from AI — you can drive organic traffic, build authority, and finally get back to the parts of your business you actually enjoy. If you’re ready to automate your content creation and keyword research, give us a try at bloggingmachine.io. Your future self (and your coffee mug) will thank you.