Keyword Volume Tools: The Secret Sauce for SEO (and Sanity)

andrew
andrew
June 18, 2025
Keyword Volume Tools: The Secret Sauce for SEO (and Sanity)

Let’s be honest — if you’ve ever stared at a blank blog post, wondering if anyone will ever Google “best ergonomic stapler for left-handed accountants,” you’re not alone. Welcome to the glamorous world of keyword research, where “keyword volume tools” are the unsung heroes and caffeine is a food group. At bloggingmachine.io, we’ve automated the grind, so you can focus on the fun stuff (like lunch breaks and pretending to understand Google’s latest algorithm update).

But before you hand over your content calendar to our AI agent (which, by the way, never calls in sick), let’s unravel why keyword search volume matters, how to find it, and which search volume tools are worth your precious time.

Why Keyword Search Volume Is Your Blog’s Best Friend

You wouldn’t open a taco stand in a town full of gluten-free vegans, right? The same logic applies to blogging: writing about topics no one searches for is a great way to practice typing, but not much else. Keyword search volume tells you how many people are actually looking for a given topic each month. It’s the difference between shouting into the void and having a line out the door.

What Is a Keyword Volume Tool, Anyway?

A keyword volume tool is your digital crystal ball. It shows you how often a keyword is searched, how tough the competition is, and sometimes even how trends are shifting. Whether you’re targeting Google, Amazon, or that one guy who still uses Bing, these tools help you find search volume of keywords and plan content that actually gets seen.

The Best Keyword Search Volume Tools (And Why Google Isn’t the Only Game in Town)

Let’s break down the top contenders — because, yes, there’s more to life than the Google Keyword Planner (though it’s still the industry standard for many):

Tool

Best For

Notable Features

Pricing

Google Keyword Planner

Paid keyword research, forecasting

Free, integrates with Google Ads, forecasting

Free

KWFinder

SERP volatility, keyword difficulty

SERP Volatility Checker, clear reports

$49+/month

KeywordTool.io

Multi-channel keyword research

Pulls data from Google, Amazon, YouTube, etc.

Paid tiers

WordStream Free Keyword Tool

Quick keyword ideas, competition

Unlimited free searches, easy to use

Free

Exploding Topics

Trend discovery

Surfaces trending topics before they peak

Free/Paid

  • Google Keyword Planner: The OG. Great for paid search and forecasting, but you’ll need a Google Ads account. Try it here.
  • KWFinder: Beloved for its SERP Volatility Checker — because who doesn’t want to know if Google’s latest update just nuked their rankings? Check it out.
  • KeywordTool.io: Pulls keyword search volume from Google, Amazon, YouTube, and more. If you’re selling on Amazon, this is your friend. Learn more.
  • WordStream Free Keyword Tool: Unlimited searches, no credit card required. Give it a whirl.
  • Exploding Topics: For when you want to catch a trend before it’s cool (or saturated). Explore trends.

How to Find Search Volume of Keywords (Without Losing Your Mind)

For Google

  • Google Keyword Planner: Enter your seed keyword, get monthly search volume, competition, and trend data. It’s simple, reliable, and, best of all, free.
  • Third-Party Tools: KWFinder, SEMrush, and WordStream offer extra bells and whistles like keyword difficulty scores and SERP analysis.

For Amazon

  • KeywordTool.io: Switch to the Amazon tab, and voilà — amazon keyword search volume at your fingertips.
  • Helium 10 & Jungle Scout: For the serious sellers, these paid tools offer granular data, including estimated monthly searches and competition.

The Latest in Keyword Search Volume Estimation (Spoiler: AI Is Everywhere)

  • AI & Machine Learning: Modern search volume tools are using AI to predict trends and refine estimates. That means smarter, more accurate data — no more guessing.
  • SERP Volatility Metrics: Tools like KWFinder now track how Google’s mood swings (a.k.a. algorithm updates) impact your rankings.
  • Content Decay Detection: Platforms like Revive by Animalz analyze your Google Analytics to flag blog posts that are losing steam, so you can refresh and reclaim traffic.

Best Practices: How to Use Keyword Volume Tools Like a Pro

  1. Start with Seed Keywords: Use Google Suggest, Google Trends, or just your own brain to brainstorm a list.
  2. Balance Volume and Competition: High search volume is great, but if competition is fierce, you might be better off targeting a less crowded niche.
  3. Monitor Trends: Tools like Exploding Topics help you spot rising stars before everyone else jumps on the bandwagon.
  4. Refresh Old Content: Don’t let your greatest hits fade into obscurity — update posts to combat content decay.
  5. Diversify Platforms: Don’t put all your eggs in Google’s basket. Amazon keyword search volume can be a goldmine for e-commerce, and YouTube is booming for how-to content.

What the Experts Say

“One of the hardest parts of SEO is finding keywords with the right balance of search volume and low difficulty.” — WordStream
“If the search volatility is high and you observe drastic changes to your website’s impressions and traffic, it’s likely due to a Google update.” — Traffic Think Tank

Insider Tips for SMBs and Agencies

  • Automate Content Audits: Use tools that flag decaying content so you can refresh it before your rankings tank.
  • Leverage Free Tools: Start with Google Keyword Planner and WordStream before splurging on paid platforms.
  • Streamline Workflow: Multi-channel tools like KeywordTool.io save time by consolidating research across platforms.
  • Monitor SERP Volatility: Regularly check for ranking fluctuations to adapt quickly to algorithm changes.
  • Focus on User Intent: Don’t just chase volume — make sure your keywords match what your audience actually wants.

Industry Guidelines and Ethics

While there’s no government agency lurking behind your keyword research, industry best practices (and Google’s own guidelines) stress creating content for humans, not just search engines. Focus on E-E-A-T: Experience, Expertise, Authoritativeness, and Trustworthiness. In other words, don’t be a robot — unless you’re our AI agent, in which case, carry on.

Why Consistent, Optimized Content Wins (And Why We’re Here to Help)

Let’s face it: consistency is hard. Between meetings, emails, and the existential dread of another Google update, who has time to write SEO-optimized blog posts every week? That’s where we come in. At bloggingmachine.io, our AI agent handles content creation, keyword optimization, and topic research — so you can focus on growing your business (or, you know, actually taking a lunch break).

By automating the heavy lifting, we help you publish engaging, SEO-friendly articles that attract readers and climb the rankings — without the burnout. Because the only thing worse than keyword stuffing is stuffing your calendar with endless blog deadlines.

FAQ: Keyword Volume Tools, Demystified

Q: What is a keyword search volume tool? A: It’s a tool that tells you how often a keyword is searched each month, helping you prioritize topics that actually drive traffic.

Q: How do I find the search volume for a keyword on Google? A: Use Google Keyword Planner or third-party tools like KWFinder and WordStream for detailed metrics.

Q: Can I check Amazon keyword search volume? A: Yes! Tools like KeywordTool.io, Helium 10, and Jungle Scout provide Amazon-specific search volume data.

Q: How often should I update my keyword research? A: At least quarterly — more often if you’re in a fast-moving niche or notice traffic drops.

Q: Is keyword stuffing still a thing? A: Please don’t. Google’s algorithms are smarter than ever. Focus on relevance, engagement, and natural optimization.

Further Reading

Ready to automate your SEO content and let our AI agent do the heavy lifting? Visit bloggingmachine.io and see how effortless high-performing blog posts can be. Because you deserve a break — and your blog deserves better.