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Should I Include Voice Search Keywords in My Keyword Research?

August 5, 2025
Should I Include Voice Search Keywords in My Keyword Research?

Let’s skip the suspense: yes, you should absolutely include voice search keywords in your keyword research. But before you sprint off to interrogate your smart speaker, let’s unpack why this matters, how it works, and what it means for your SEO strategy (and, not-so-coincidentally, how we at bloggingmachine.io can make your life easier).

Voice Search: Not Just for Sci-Fi Fans Anymore

Remember when talking to your phone felt a bit… odd? Now, it’s as normal as pretending you understand your tax forms. Voice search has gone mainstream, with 58% of consumers using voice search to find local business information and 51% using it to research restaurants. If you’re a local business or just someone who likes being found, that’s a stat worth taping to your fridge.

By 2025, experts predict there will be over 8 billion voice assistants in use worldwide. That’s more assistants than most of us have unread emails. And with smart speakers projected to reach 75% of American households, it’s safe to say voice search isn’t a passing fad — it’s the new normal.

Sources: Oberlo, Backlinko, Search Engine Journal, Think with Google

Why Voice Search Keywords Matter for SEO

Let’s get real: 50% of the U.S. population engages with voice search daily. If you’re not optimizing for voice, you’re missing out on half the conversation (literally). And with Google’s voice recognition now hitting 95% accuracy, users are more satisfied than ever — 93% say their voice assistant gets it right.

Voice search isn’t just about convenience. It’s about capturing a growing segment of search traffic that’s more conversational, more specific, and often ready to take action. If your content doesn’t speak their language, your competitors’ will.

How Voice Search Queries Differ (and Why You Should Care)

Here’s the twist: voice search queries are longer, more conversational, and often phrased as questions. Think “Where’s the best pizza near me?” instead of “pizza NYC.” They’re also more likely to have local intent — nearly 50% of voice searches are looking for something nearby.

So, if your keyword research is stuck in the “short, choppy phrases” era, it’s time for an upgrade. Voice search keywords are about mimicking how people actually talk. (Yes, even the ones who ask their smart speaker to tell them a joke at 2 a.m.)

Best Practices: How to Optimize for Voice Search Keywords

We know what you’re thinking: “Great, another thing to add to my to-do list.” But don’t worry, we’re here to help you automate the heavy lifting. Here’s what matters:

1. Focus on Natural Language Patterns

Voice search is all about conversational phrases and complete questions. Instead of “SEO tips,” think “What are the best SEO tips for small businesses?” It’s like eavesdropping on your customers — ethically, of course.

2. Prioritize Local SEO

With half of voice searches having local intent, make sure your business info is accurate everywhere. Google My Business, Yelp, your website — consistency is key. (And if you’re not sure where to start, our AI agent at bloggingmachine.io can handle it.)

3. Create FAQ Content

People love asking questions. Your content should love answering them. FAQ sections are goldmines for voice search keywords. Structure your answers clearly and concisely — think “What is voice search optimization?” followed by a direct, helpful answer.

4. Optimize for Featured Snippets

Voice assistants often pull answers from featured snippets. Structure your content to win these spots: use bullet points, numbered lists, and clear headings. (We’d say “be the answer,” but that sounds a bit too philosophical.)

5. Make Sure Your Site is Mobile-Friendly

Most voice searches happen on mobile devices. If your site loads slower than a Monday morning, you’re losing visitors. Fast, responsive design isn’t optional — it’s survival.

The Future of Voice Search: More Than Just Talking

Voice search is evolving fast. Natural language processing is getting smarter, and voice assistants are integrating with everything from smart homes to wearables. In other words, the “Jetsons” future is here, minus the flying cars (for now).

52% of users keep their smart speakers in the living room, and 65% say they can’t imagine life without them. If you’re not optimizing for voice, you’re missing out on being part of your customers’ daily routines.

How We Make Voice Search Optimization Effortless

Let’s be honest: keeping up with SEO trends is a full-time job (and not the fun kind). That’s why we built bloggingmachine.io — to automate content creation, keyword optimization, and topic research. Our AI agent generates SEO-optimized articles that naturally include voice search keywords, so you can focus on running your business (or, you know, taking a lunch break).

We help you:

  • Identify and target conversational, voice-search style queries
  • Generate FAQ-rich, engaging content that answers real questions
  • Optimize for featured snippets and local search
  • Keep your blog fresh, relevant, and ready for the next wave of SEO trends

All without hiring an in-house writing team or learning the difference between “schema markup” and “structured data” (unless you’re into that sort of thing).

FAQ: Voice Search Keywords & SEO

What are voice search keywords?

Voice search keywords are longer, conversational phrases or questions that people speak into devices like smartphones or smart speakers. They mimic natural speech patterns, unlike the short, typed keywords of traditional search.

How do I find voice search keywords for my business?

Start by brainstorming common questions your customers ask. Use tools like Google’s “People Also Ask,” Answer the Public, or even your own customer support logs. Or, let our AI at bloggingmachine.io do the heavy lifting.

Do voice search keywords really improve SEO?

Absolutely. With nearly half of all searches expected to be voice-based, optimizing for these queries can increase your visibility, drive more organic traffic, and help you reach customers who are ready to act.

Should I create separate content for voice search?

Not necessarily. Instead, integrate voice search keywords naturally into your existing content — especially in FAQs, headings, and concise answers. The goal is to make your content more conversational and helpful.

Is there a risk of keyword stuffing with voice search keywords?

Nope, as long as you focus on natural language and user intent. Avoid cramming in awkward phrases; instead, write as if you’re answering a real person’s question.

Final Thoughts: Don’t Let Your Content Get Left Behind

Voice search isn’t just a trend — it’s a fundamental shift in how people find information. By including voice search keywords in your keyword research, you’re not just keeping up; you’re staying ahead.

And if the idea of doing all this manually makes you want to hide under your desk, remember: bloggingmachine.io is here to automate the process, optimize your content, and help you capture more organic traffic — no caffeine overload required.

For more on voice search and SEO best practices, check out these resources:

Ready to let AI handle your blog? Visit bloggingmachine.io and let us do the talking (and the writing).