Use Meta Keyword Tag Moz: What You Really Need to Know

Let’s be honest: if you’ve ever wondered whether to use meta keyword tag Moz recommends, you’re not alone. Maybe you’ve even stared at your website’s code, wondering if that lonely <meta name="keywords">
tag is still pulling its weight. Spoiler: it’s not. But don’t worry — there’s a lot more to modern SEO than chasing ghosts of Google’s past. Let’s break it down, with a dash of wit and a heap of practical advice.
The Meta Keyword Tag: A Brief (and Slightly Awkward) History
Once upon a time, in the wild west of the internet, the meta keyword tag was king. Webmasters would stuff it with every keyword imaginable — sometimes even their competitors’ brand names. It was a simpler era, when “SEO strategy” meant “list every word you can think of.”
But as with all good things (and questionable SEO tactics), the party ended. Search engines, led by Google, got wise to the shenanigans. The result? The meta keyword tag was quietly shown the door.
Moz’s Take: Time to Move On
If you’re hoping for a plot twist, brace yourself: Moz, one of the most trusted names in SEO, has been clear for years. The meta keyword tag is not used by Google for ranking. In fact, Moz’s own community experts have said, “There is [no] use for ranking on Google...I wouldn't spend any more time than reading this answer.” (Thanks, Gaston Riera from the Moz Community, for saving us all a few hours.)
Even the MozBar tool, which sometimes displays the meta keyword field, does so for legacy reasons — not because it matters for your SEO performance. If you’re still optimizing for meta keywords, you might as well be optimizing your MySpace profile.
The Modern SEO Playbook: What Actually Matters
So, if you shouldn’t use meta keyword tag Moz style, what should you focus on? Here’s where things get interesting (and, dare we say, effective):
1. Meta Titles: Your First Impression
Meta titles are the headline of your search result. They’re the first thing users see, and — unlike the meta keyword tag — they actually influence your rankings.
- Keep it concise: 50–60 characters is the sweet spot.
- Front-load your keywords: Put the most important words at the beginning.
- Make it click-worthy: Think like a human, not a robot.
2. Meta Descriptions: Your Elevator Pitch
While meta descriptions aren’t a direct ranking factor, they do affect click-through rates. And with Google rewriting 60–70% of meta descriptions, clarity and relevance are more important than ever.
- Stay within 140–160 characters.
- Use conversational language.
- Focus on user intent.
3. Structured Data & Schema Markup
Want to stand out in search results? Schema markup is your friend. It helps search engines understand your content and can lead to rich snippets (those fancy search results with extra info).
- Learn more about schema at Schema.org.
- Google’s own Structured Data Guidelines are a great resource.
4. AI-Powered Content Creation: The Future Is Now
Let’s face it: writing SEO-optimized content is time-consuming. That’s why we built Blogging Machine — to automate the heavy lifting. Our AI agent generates SEO-friendly articles, optimizes keywords, and even researches trending topics. You get more organic traffic, less stress, and more time for, well, anything else.
- AI tools analyze user intent and search trends.
- Automated content solutions ensure consistency and scale.
- No more worrying about outdated tags — just high-performing blog posts.
Why the Meta Keyword Tag Is (Still) a Hot Topic
You might wonder why we’re still talking about the meta keyword tag. Blame nostalgia — or maybe the fact that some website builders and plugins still include it “just in case.” But here’s the reality check:
- Google, Bing, and Yahoo all ignore the meta keyword tag.
- No government regulations require its use.
- Modern SEO tools (including Moz, Yoast, and Rank Math) have removed or deprioritized it.
If you’re still using it, you’re not hurting your site — but you’re not helping it, either. It’s like wearing a pager in 2025: technically possible, but why?
What the Experts Say
“No, there is [no] use for ranking on Google. There might be other services/tools that use that, but as that tag was created specifically for search engines, I'd wouldn't spend any more time than reading this answer. As said in this Google webmasters blog: Google does not use metakeywords tag in web rankings.” — Gaston Riera, Moz Community
The Real SEO Priorities: A Quick Comparison
Aspect | Meta Keyword Tag | Meta Title & Description (2025) |
---|---|---|
Google Ranking Factor | No | Yes (Title), Indirect (Description) |
Moz’s Recommendation | Ignore | Optimize for intent and clarity |
Current Use | Obsolete | Essential for SEO |
AI/Automation Focus | Not used | Generates titles/descriptions |
Unique Insights: What We’ve Learned
- The meta keyword tag is a relic — a reminder of how far SEO has come.
- Modern SEO is about understanding users, not gaming algorithms.
- AI-powered tools (like ours) are changing the game, making it easier to create content that ranks and resonates.
- The best SEO strategies focus on quality, relevance, and user experience — not on outdated tags.
FAQ: Use Meta Keyword Tag Moz
Q: Should I use the meta keyword tag for SEO in 2025? A: No. Google and other major search engines ignore it. Focus on meta titles, descriptions, and structured data.
Q: Does Moz recommend using the meta keyword tag? A: Absolutely not. Moz and the broader SEO community agree it’s obsolete.
Q: Are there any regulations requiring the meta keyword tag? A: None. No government or industry guidelines mandate its use.
Q: Can AI tools help with SEO metadata? A: Yes! AI-powered platforms like Blogging Machine generate optimized meta titles and descriptions based on best practices and current trends.
Q: What should I prioritize for SEO instead of the meta keyword tag? A: Focus on compelling meta titles, clear meta descriptions, structured data, and high-quality, user-focused content.
Further Reading & Resources
- Moz: Meta Keywords Tag
- Google Search Central: Meta Tags
- Search Engine Journal: Meta Keywords
- Schema.org
- Blogging Machine
Final Thoughts
If you take away one thing, let it be this: the meta keyword tag is history. Modern SEO is about relevance, engagement, and optimization — without the keyword stuffing. And if you want effortless, high-performing blog posts that actually move the needle, let us handle the heavy lifting. After all, why waste time on outdated tactics when you could be enjoying your lunch break?
Ready to let AI do the blogging? Check out Blogging Machine and see how easy SEO can be.